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Jeffree Star has now responded to Corey King, who's been impersonating Jeffree Star in whiteface.

@richlux713

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Why it worked

The video leverages a high-profile celebrity feud and a polarizing social topic to drive engagement, using a popular creator's commentary style to encourage debate in the comments.

Summary

Rich Lux discusses a controversy involving Jeffree Star and Corey King, who has been impersonating Star in whiteface. Lux asks his audience for their opinions on whether this constitutes racism.

Structure

1Introduction of the Jeffree Star and Corey King controversy
2Clip of the TikTok Live debate between the two
3Commentary on the double standards regarding whiteface in media
4Call for audience engagement in the comments

On-screen text

100 LIVE streams | 197 Stories JEFFREE STAR RESPONDS TO THE "WHITEFACE RACISM" IS WHITEFACE RACISM BEING IGNORED ON TIKTOK? IS IT WRONG IT?

Transcript

Jeffree Star has now responded to Corey King, who's been impersonating Jeffree Star in whiteface. Here's what Jeffree Star had to say. [Audio of Jeffree Star and Corey King in a TikTok Live] So as I was having me making this video, Corey has not responded to Jeffree Star questioning about is this racism that Corey King, a black man, is dressing up in whiteface as a white woman? But all that to say this, what do you think about this in the comment section down below? Do you think it's fair? Do you think it's right? Do you not think it's right? Hmm. Now, this has been going on for such a long time. Movies like White Chicks have garnered millions of dollars in the box office, and similar questions have been brought up since then. But what do you guys think about this? This is Rich Lux with the hottest celebrity news and gossip on.