A world of witches is calling…

@gscinemas

2.0M followers · usually 9.1K views a post

Views

3.9M

Likes

726.8K

Comments

2.3K

Shares

83.7K

SoundTikTok sound · original sound - GSCinemas

Promoted product

Hexed

In “Hexed,” an impulsive and unconventional teenage girl named Billie (voice of Hailee Steinfeld) discovers secret magical abilities which...

Why it worked

The video leverages the high-production value and brand recognition of Disney animation to build anticipation for a new film, using a classic 'hero's journey' narrative hook.

Summary

This is an official movie trailer for the upcoming Disney animated film titled Hexed. The trailer introduces the protagonist, Billy, a girl who discovers she is a witch and must learn to control her magic to save her world.

Structure

1Introduction to Billy and her discovery of magic
2Billy learns about her identity as a witch
3Conflict arises with the world of Hex
4Billy seeks help and prepares to fight
5

Original caption

A world of witches is calling…✨ Watch the official trailer NOW for Disney's #Hexed, coming to GSC starting 24 November 2026! 🔥 #trending #fyp #viral #animation

More from @gscinemas

Product placement

Disney (a) ACTS — the studio logo appears as an end card and is the source of the film, which is the product being sold. Removing it would change the identity of the film being promoted. Hexed (a) ACTS — the title of the film being promoted. Removing it would change the subject of the video.

Call to action

Watch the official trailer NOW

On-screen text

FROM THE STUDIO THAT BROUGHT YOU FROZEN AND ZOOTOPIA THIS THANKSGIVING IN THEATERS THANKSGIVING THIS FILM IS NOT YET RATED

Transcript

A world of witches is calling. It was foretold that an ordinary girl would become an extraordinary witch and save the world of magic from evil. Billy. I'm a witch. If you want to learn magic, remember, intention, ignition, witchification. I can do magic. She's an outsider. Sorry, I am new. I just got here. Billy. Mom. Run. You didn't tell me we're witches. Hex is not safe for us. Find her. We're going to need help. I don't know who y'all are, but you got until the count to get out. To get out. If you want to not die, you need to mind every kernel of wisdom that comes out of this sweet mouth. Now let's ride. This is no ordinary child. You want to prove yourself, Boots? This is your chance. I don't think I can do this. I thought if I hit this part of you, I could protect you. Allergies. I think you're allergic to your feelings. You could be a grouch, or you could teach me. That microwave had a family. In theaters Thanksgiving.