IF YOU TAKE A SHIT

@macro.daddy

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105.6K

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SoundTikTok sound · original sound - macro.daddy

Promoted product

Renpho

RENPHO is a global company that promotes smart healthy living. Shop for affordable smart home products like Bluetooth scale, massagers, air purifier & more.

Why it worked

The video uses a provocative, irreverent hook to grab attention, then immediately pivots to high-value, counter-intuitive educational content that solves a common pain point for people tracking their weight.

Summary

The creator explains how body weight fluctuates due to water retention and glycogen storage rather than fat gain. He uses a Renpho smart scale as a visual prop to illustrate the concept of weighing oneself.

Structure

1Shocking hook about weight loss
2Counter-example of weight gain
3Explanation of glycogen and water retention
4Reassurance to trust the process
5

Original caption

Just trust the process

More from @macro.daddy

Product placement

Renpho (a) it ACTS — the creator holds up a Renpho smart scale to demonstrate weight measurement; removing it would change the visual demonstration of the weight concept. Macro Daddy (b) it merely APPEARS — this is the creator's personal brand/handle, which appears in the final text overlay; removing it would not change the video's content.

Call to action

FOLLOW THE MACRO DADDY

On-screen text

IF YOU TAKE A SHIT SHAVE YOUR ENTIRE BODY AND JERK OFF YOU'LL WEIGH LESS BUT IF YOU EAT DRINK A BIG ASS GLASS OF WATER AND EAT A BOWL OF RICE IN BOTH OF THESE CASES YOU'LL WEIGH MORE OR LESS WITHOUT GAINING OR LOSING ANY FAT YOUR BODY STORES THEM AS GLYCOGEN AND GLYCOGEN MAKES YOUR BODY HOLD ON TO WATER SO THE MORE CARBS YOU EAT THE MORE WATER YOU CAN HOLD 2 TO 3 POUNDS HEAVIER THAT DOESN'T MEAN YOU GAIN 2 TO 3 POUNDS OF FAT SO DON'T BE HARD ON YOURSELF JUST TRUST THE PROCESS AND DON'T BE A FATTY FOLLOW THE MACRO DADDY

Transcript

If you take a shit, shave your entire body, and jerk off, you'll weigh less. But if you eat, drink a big ass glass of water, and eat a bowl of rice, in both of these cases you'll weigh more or less without gaining or losing any fat. When you eat carbs, your body stores them as glycogen, and glycogen makes your body hold on to water. So the more carbs you eat, the more water you can hold and wake up 2 to 3 pounds heavier. That doesn't mean you gain 2 to 3 pounds of fat. So don't be hard on yourself, just trust the process and don't be a fatty. Follow the Macro Daddy.