Why it worked
The video leverages nostalgia for the viral 'fake life hack' trend that dominated social media in 2020, using high-contrast, satisfying visual reveals to keep viewers engaged.
Summary
A video showcasing various fake internet life hacks from 2020, such as peeling a Nutella seal, soaking an egg in Coca-Cola, and finding a brain inside a Joker Funko Pop or cheese sauce inside a Pringles can. The video is a compilation of staged, non-functional 'hacks' intended for entertainment.
Structure
- 1Opening a Nutella jar
- 2Soaking an egg in Coca-Cola
- 3Cutting open a Joker Funko Pop
- 4Opening a Pringles can to reveal cheese sauce
Product placement
Nutella (a chocolate hazelnut spread): appears as a jar being opened; it is the subject of a fake life-hack demonstration. Removing it would change the video as it is the central prop for the 'hack'. Coca-Cola (a carbonated soft drink): appears as a bottle used in a fake life-hack demonstration. Removing it would change the video as it is the central prop for the 'hack'. Pringles (a brand of potato crisps): appears as a can used in a fake life-hack demonstration. Removing it would change the video as it is the central prop for the 'hack'.
On-screen text
the type of shi we used to believe in 2020
24
Hours