We installed the Shah.

@clashreportcr

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Why it worked

The post leverages a high-stakes, controversial geopolitical quote that challenges conventional narratives, which naturally drives engagement and debate in the comments.

Summary

This post features a quote from Tom Barrack, the U.S. Ambassador to Türkiye, discussing historical U.S. involvement in Iranian regime changes. It highlights his controversial statements regarding the installation and removal of leaders in Iran.

Structure

1Presents a provocative quote about U.S. foreign policy in Iran
2Identifies the speaker as a U.S. Ambassador
3Uses a news-style branding to lend authority to the statement

On-screen text

We installed the Shah. We installed Khomeini in 1979. We took out the Shah. Tom Barrack U.S. Ambassador to Türkiye CLASH REPORT

Original caption

U.S. Ambassador to Türkiye Tom Barrack on Iran: It's very difficult for the average Iranian to survive. Once they get out of a chokehold of that, over time they can change their own regime. We've changed it three times, right? We installed the Shah. We installed Khomeini in 1979. We took out the Shah.