Before After

@womensshredprogram

301.3K followers · usually 6.5K views a post

Views

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SoundTikTok sound · original sound - womensshredprogram

Promoted product

Women's Shred Programhttps://hourglassprogram.gumroad.com/l/bzumin ↗

Why it worked

The video uses a high-contrast visual transformation (before/after) to immediately establish the value proposition, followed by a clear, repetitive demonstration that makes the program feel actionable.

Summary

The creator demonstrates a core exercise routine while showing a before-and-after graphic of abdominal muscles. She promotes her 12-week fitness program, which is linked in her bio.

Structure

1Before and after visual hook
2Demonstration of core exercise
3Repetition count overlay
4Call to action for 12-week program

Product placement

Women's Shred Program (a) ACTS: the creator demonstrates exercises from her 12-week program, which is the subject of the video and the destination of the CTA. Removing this would change the video from a promotion of a specific fitness program to generic exercise footage.

Call to action

Full Program 🔗 in bio

On-screen text

Before After 4 x 20 Reps Full Program 🔗 in bio

Original caption

Abs & Core Workout 🔥 Strengthen your core + build ab definition. Full 12-Week Program 🔗 in bio. My program shows you step-by-step. #absworkout #coreworkout #abexercises #lowerabs #womensfitness

More from @womensshredprogram

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Transcript

Turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down, turn down.