AI is doubling brands revenue

@ali.afnan

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SoundTikTok sound · Adagio in C Minor

Promoted product

Particlparticl.com

Particl exists to help retailers automate their competitor intelligence with data.

5 videos4 creators

Why it worked

The video leverages a common pain point for e-commerce businesses (identifying top products and optimizing pricing) and offers a seemingly secret, AI-powered solution. The use of specific brand examples like Drunk Elephant and Skims makes the concept relatable and demonstrates the potential impact of the tool.

Summary

This video explains how AI tools like Particl can help brands identify their top-selling products and optimize their pricing strategies, leading to faster growth and revenue. The creator highlights Drunk Elephant's "D-Bronzi Anti-Pollution Sunshine Drops" as an example of a product that, while seemingly obscure, drives significant revenue.

Structure

1Intro: AI doubles brand revenue
2Problem: Most brands miss revenue opportunities
3

Original caption

Using AI to spy on your competitors and figure out which products to sell #particl #ai #ecommerce #dtc #cpg

More from @ali.afnan

Product placement

The video mentions and shows the website for 'Particl', an AI tool used for product research and competitor analysis. It also briefly shows products from 'Drunk Elephant' and logos of brands like 'Skims', 'True Religion', and 'MVMT'.

Call to action

Go spy on your competition.

On-screen text

Particl AI Tracking AI is doubling brands revenue 🎰 Basic Foam Apparel - Clothing Lightweight Runner Price $89 119 Wait till the end for the secret sauce 💰🤫 particl.com

Transcript

If you're not using AI to do product research, you're a huge loser and you know it. Most brands are making 80% of their revenue from 20% of their products. Can you guess which one of these products by Drunk Elephant is their top seller? Probably not. But it's these sunshine drops. Fact, it's driving an insane amount of their monthly revenue. D-Bronzi Anti-Pollution Sunshine Drops. Sounds like the most obscure product on their site. I promise you, no market researcher would tell you that that's their top seller. The tool is called Particl. And I'm guessing it's the reason why Skims has grown so fast. They know exactly which products to prioritize and how to price them, and as a result, they roll stuff out 10 times faster than anyone else. You're welcome. Now go spy on your competition.