Why it worked
The creator leverages their identity as a Cambridge student to create relatable content about life priorities, subtly weaving in their own app as a key part of their future plans. The "swipe right" CTA encourages engagement and discovery of the promoted product.
Summary
A Cambridge student shares their priorities for 2024, including travel, peace, studies, sleep, and their own app, GoBase. The post highlights the upcoming release of GoBase and encourages pre-registration.