BIG HIT TURNS INTO A...

@benjiballforall

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Promoted product

Benji Ballbenjiball.com

Benji Ball is an indoor/outdoor adaptable version of baseball. Bring it to the beach, your backyard, a gymnasium, or a field to enjoy all of its fun.

17 videos

Why it worked

The video uses a relatable, high-energy backyard game scenario to showcase the product's unique rules and gameplay mechanics in a natural, non-intrusive way.

Summary

A group of people are playing a backyard game called Benji Ball. The batter hits the ball, which lands on a specific spot labeled 'Double Play', resulting in an out.

Structure

1Batter prepares to hit
2Ball is hit into the field
3Players react to the landing spot
4Result is revealed as a double play

Product placement

Original caption

The excitement of Benji Ball. This hit just so happened to land on “Double Play” #yardgames #outdoorgames #beachgame #backyardgame #backyardgames #homeruns #benjiball #pegames #physedgames #physed