$15,000 changed my life

@millyturley

78.7K followers · usually 67.1K views a post

Views

386.1K

Likes

18.1K

Comments

187

Shares

1.3K

Selling · Ecom Product

Velocity Activewearseen in 9 videos →https://velocityactivewear.com.au ↗

Why it worked

The video taps into the aspirational desire of viewers to build a successful business, using a specific, relatable financial breakdown to demystify the process. The creator's personal story and direct address create a sense of authenticity and encouragement.

Summary

The creator shares that she spent $15,000 to start her eight-figure business, Velocity Activewear. She breaks down the expenses, including stock, website setup, and other operational costs, emphasizing that investing money is necessary for making money.

Structure

1Introduction of initial investment
2Breakdown of expenses
3Reflection on money and business investment
4Encouragement to take risks

Product placement

The creator is promoting her own e-commerce business, Velocity Activewear, which she started with a $15,000 investment. The video details the costs associated with starting the business.

On-screen text

$15,000 changed my life stock = 11k other expenses = 4k I built my personal brand & sold to my followers

Original caption

I spent all my savings #business #businessowner #activewear #enterpreneur

More from @millyturley

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Transcript

15k is all I spent to set up my eight-figure business. My most commonly asked question is how much money did I have to spend to set up Velocity? And there's your answer: $15,000. This was inclusive of everything. This is like my first order of stock, which is about $10,000, $11,000. Setting up the website, business registration, label printer, subscription costs, photography, hiring, everything. People get way too attached to money, but they need to remember that if you don't spend money, you won't make money. And money comes and goes, but your life, you only have one chance. So give it your best shot.