Why it worked
The post leverages the popularity of Shark Tank and the inherent controversy/debate around food products to generate engagement. The comments section itself becomes the content, with users actively participating in the discussion about the product's taste and nature.
Summary
This TikTok post features comments from a Shark Tank episode about a brownie batter product called Deux. Viewers debate whether the product is supposed to taste good, with some defending it as cookie dough and others expressing disappointment.