Why it worked
The video uses a relatable, high-engagement 'would you rather' question to stop the scroll, while the high-quality, aesthetic desk setup provides social proof for the product in the background.
Summary
The creator poses a hypothetical career choice between a lower-paying remote job and a higher-paying office job while sitting at his desk. He then proceeds to adjust his monitor and start working, showcasing his setup.
Structure
- 1Posing the career dilemma
- 2Drinking coffee while contemplating
- 3Adjusting the monitor setup
- 4Beginning to work
Product placement
The creator is sitting in a Secretlab gaming chair, which is clearly visible throughout the video.
On-screen text
would you rather accept a 120k job that's fully remote or a 160k job that's 5 days in office