Why it worked
The video likely performed well due to its relatable 'day in the life' format, showcasing a typical routine of a software engineer. The inclusion of specific times and activities creates a narrative that viewers can follow and potentially aspire to.
Summary
The video follows a software engineer's day, starting with commuting to work by bike, coding, taking a lunch break with a meal, and then returning to coding. The evening includes a trip to the gym for kickboxing before ending the day.
Structure
- 1Commute to work
- 2Coding session
- 3Lunch break
- 4More coding
- 5Commute home
- 6Social media work
- 7Gym session
Product placement
The video shows a person working on a laptop, a Disney company sign, a bike share station, a meal in a takeout container on a scale, and a kickboxing bag. None of these are explicitly promoted as products.
On-screen text
pov: you're a software engineer at disney
head to work
10:00 am
head to work
10:14 am
head to work
10:28 am
clock in
10:45 am
start coding
11:12 am
lunch break
1:00 pm
lunch break
2:14 am
more coding
3:15 pm
more coding
4:00 pm
bike home
5:00 pm
social media work
5:15 pm
social media work (emails)
5:15 pm
social media work (emails, editing videos)
5:38 pm
social media work (emails, edit videos, planning)
5:52 pm
head to the gym
7:00 pm
kick
7:24 pm