Why it worked
The video provides high-value, actionable information for a specific audience (job seekers in fintech) and uses a simple, low-friction listicle format that is easy to consume.
Summary
The video lists four fintech companies that are currently hiring, using a slideshow format with city backdrops. It concludes by directing viewers to a link in the bio to sign up for a job platform called Finjobsly.
Structure
- 1Introduction of the topic
- 2Listing the first company
- 3Listing the second company
- 4Listing the third company
- 5Final CTA for the job platform
Product placement
Finjobsly is mentioned in the final slide as a resource for finding jobs in the fintech sector.
Call to action
Link in bio to sign up to Finjobsly to land your next role in Fintech!
On-screen text