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One thing my team has been spending a lot of time on recently is “context engineering”. With context windows getting bigger, people think you can just dump everything into the prompt. In practice… this gets messy fast. Relevance breaks down, dynamic data gets expensive, and debugging becomes a pain. Context engineering is the art of tuning context so you’re getting the most performant more accurate results. This is episode 3 of my Building with AI series where I break down what actually works when you’re building real production products that leverage AI. Hit follow for episode 4 where I’ll cover the different ways this problem is being solved. #ai #aifounder #contextengineering #aiengineer #claude