I literally think I cracked the code to seasonal depression.

@hello.balance

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SoundTikTok sound · original sound - hello.balance

Promoted product

Lifetime

Life Time

2 videos2 creators

Why it worked

The creator uses a relatable problem (seasonal depression) and offers a seemingly unconventional but aspirational solution (joining an expensive gym). The humor in her self-awareness about the financial aspect adds to the relatability and shareability.

Summary

The creator claims to have found a cure for seasonal depression by joining an expensive gym, spending all day there, and utilizing its amenities. Despite the high cost and her status as a student with no income, she feels mentally better and expects to become fit and hot.

Structure

1Claims to have a cure for seasonal depression
2Suggests joining the most expensive gym
3Mentions the high cost and her student status
4Describes spending the day at the gym

Original caption

No like im cured forreal #seasonaldeperession #fitness #MentalHealth #lifetime

More from @hello.balance

Product placement

Lifetime: ACTS - it is a gym that the creator joined and uses for classes, recovery, and work. Removing it would change the video's premise. It is a gym, so it is a service.

On-screen text

I literally think I cracked the code to seasonal depression. And honestly, it probably works on all depression. I don't know. I'm not a doctor. But all you have to do is go and join the most expensive gym in your area and spend as much time as you physically can there. Literally since I joined lifetime four days ago, which is $300 a month, and I'm a student with no income, so I definitely should not have done that. Um, but I have felt so mentally. Well, it's crazy. Brought me from here to here. Like, I'm not even kidding. I go take a class and then do the recovery, like, massage chairs, sauna, shower, go get my lunch, bring it back, do my work there all day. It has literally cured me, and I'm gonna be so freaking fit and hot. So, literally win win. Um, don't. Don't take financial advice from me, though, so.

Transcript

I literally think I cracked the code to seasonal depression. And honestly, it probably works on all depression. I don't know. I'm not a doctor. But all you have to do is go and join the most expensive gym in your area and spend as much time as you physically can there. Literally since I joined lifetime four days ago, which is $300 a month, and I'm a student with no income, so I definitely should not have done that. Um, but I have felt so mentally. Well, it's crazy. Brought me from here to here. Like, I'm not even kidding. I go take a class and then do the recovery, like, massage chairs, sauna, shower, go get my lunch, bring it back, do my work there all day. It has literally cured me, and I'm gonna be so freaking fit and hot. So, literally win win. Um, don't. Don't take financial advice from me, though, so.