2026 outs:

@philomenastone

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SoundTikTok sound · original sound - dj_ilot

Promoted product

2hours2nevada Substack

internet cultural critique continues to fall flat sometimes + important writing updates

2 videos

Why it worked

The video leverages a popular 'outs/ins' trend format to establish the creator's voice as a cultural critic, effectively driving traffic to her long-form writing platform.

Summary

The creator lists several cultural trends and behaviors she intends to stop engaging with in 2026. The video serves as a personal brand statement that directs viewers to her Substack newsletter via the link in her bio.

Structure

1Introduction of 2026 outs list
2Displaying text overlay of trends to avoid
3Directing viewers to bio link for further cultural critique

Product placement

The creator's Substack newsletter is the subject of the bio link, which is the destination for the cultural critique mentioned in the caption.

Call to action

Original caption

the truer title for this would be “things i personally won’t be entertaining in 2026” #writersoftiktok #BookTok #foryoupage #writertok #pinterestaesthetic

More from @philomenastone

On-screen text

2026 outs: • the term “disgustingly well-educated” • “how to be whimsical/chic/cool” content • “intentional” as a buzzword • excessive planning as a means of procrastination • using learned helplessness to justify my lack of creative discipline

Transcript

2026 outs: the term disgustingly well-educated, how to be whimsical chic cool content, intentional as a buzzword, excessive planning as a means of procrastination, using learned helplessness to justify my lack of creative discipline.