fragrance girlies: please help a fellow palosantoaholic find some perfumes that ACTUALLY smell like palo santo.

@philomenastone

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Why it worked

The video taps into a niche community (fragrance enthusiasts) and poses a specific, relatable problem (finding a perfume that truly captures a desired scent). The creator's direct question and visual aid (palo santo sticks) encourage engagement and sharing of recommendations.

Summary

The creator is asking for perfume recommendations that smell like palo santo. They are holding palo santo sticks and a small dish with ash, implying they are looking for a specific scent profile.

Structure

1Creator asks for perfume recommendations
2Specifies the desired scent as palo santo
3Implies previous recommendations were not accurate
4Holds palo santo sticks and ash dish

On-screen text

fragrance girlies: please help a fellow palosantoaholic find some perfumes that ACTUALLY smell like palo santo.

Transcript

fragrance girlies: please help a fellow palosantoaholic find some perfumes that ACTUALLY smell like palo santo.

Original caption

i want the PURE WOOD and NOTHING LESS! so many people who’ve tried the common recs only report moderate alignment 🫤. #fragrancetok #perfumetok #perfumerecommendation #nicheperfume #foryoupage