recording myself every time I want to buy something this week

@studiocloclo

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Selling · Other Product

Kujten, Arc'teryx, Glossier, Lily Allen x Miu Miu, T3 Micro, Chan Luu, Gelato Pique

Why it worked

The video uses a relatable 'shopping wish list' format that encourages engagement through shared consumer interests and aesthetic curation.

Summary

The creator shares a list of fashion and lifestyle items she wants to purchase throughout the week. She displays images of each product while narrating the list.

Structure

1Introduction of the shopping list concept
2Rapid-fire display of fashion items
3Display of beauty and home accessories
4Closing of the list

Product placement

The creator displays screenshots of various products from different brands including Kujten, Arc'teryx, Glossier, Miu Miu, T3 Micro, Chan Luu, and Gelato Pique.

On-screen text

recording myself every time I want to buy something this week

Original caption

we are all wearing scraps of cashmere around our neck yes? items mentioned: @KUJTEN cashmere scarf @Arc’teryx carrier 45 tote @Glossier pink tumblr that always sells out immediately @Lily Allen @Miu Miu polka dot puffer worn on west end girl @T3 Micro aire 260 Chan Luu Lisbeth earrings @GELATO PIQUE USA pajamas #shoppingwishlist #trianglescarf #coolgirlwishlist #nycfashion #kujten

More from @studiocloclo

Their other posts in the index, biggest breakout first.

Transcript

recording myself every time I want to buy something this week. Kujten cashmere scarf. Arc'teryx carrier 45 tote. Glossier pink tumbler. Lily Allen West End Girl puffer. T3 Air 360. Chan Luu Lisbeth earrings. Gelato Pique pajamas.