Post by @topsalescoach

“Your price is too high.” Here’s how to handle it without getting weird, defensive, or giving money away. Step 1: agree without folding “Totally fair. I get why it feels high at first.” Step 2: make them define “high” “Quick question, high compared to what?” (Then shut up. Let them answer.) Step 3: isolate the real issue Most of the time “too high” means one of two things. So you ask: “Is the concern the number itself… or whether this is the right solution at that number?” Step 4: anchor back to what they told you earlier “Just so I’m clear, you said the main issue is (X). How long has that been going on?” Then: “And what is that currently costing you in time, money, stress, missed deals, missed growth?” Step 5: make price compete with the cost of staying the same “Got it. So if we don’t change anything, you’re basically paying (that cost) every month anyway, just in a different form.” Step 6: confirm value before you talk numbers again “If we could fix (X) and get you (desired outcome), would the investment feel reasonable?” Step 7: give options without discounting “Cool. Then we’ve got two paths. Option A is the lean version that handles the basics. Option B is the full version that solves it completely and faster. Which one fits what you told me you actually want?” That’s how you keep control, protect your price, and still feel like a normal human.