NIKE DOES NOT WANT YOU 🚫

@businesswithnoah

660.4K followers · usually 83.3K views a post

Views

291.8K

Likes

12.8K

Comments

47

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3.1K

SoundTikTok sound · original sound - businesswithnoah

Promoted product

Nike

Nike delivers innovative products, experiences and services to inspire athletes.

11 videos8 creators

Why it worked

The video taps into a common desire for discounts and reveals a 'secret' that many viewers may not be aware of, making it highly shareable and informative.

Summary

The creator reveals a secret Nike policy that allows students to get 40% off. They demonstrate how to find this discount by searching for "Nike student beans" and verifying student status on Student Beans.

Structure

1Hook: Nike doesn't want you to know this secret.
2Problem: Shoes cost $100, but can be gotten for $60.
3Solution: Get 40% off as a student.
4How-to: Google "Nike student beans" and verify status on Student Beans.

Original caption

Nike’s Secret Shoe Policy 👟 Did you know about this? 🤔 #nike #shoppinghacks #savemoney #shoppingtips #money

More from @businesswithnoah

Product placement

Nike: ACTS - it is the brand whose products are being discussed and discounted. Removing it would change the video's subject. Nike: APPEARS - its logo is visible on the store signage. Removing it would not change what happens in the video.

On-screen text

NIKE DOES NOT WANT YOU TO KNOW THIS SECRET YOU CAN I GET THOSE SHOES YOU FOR ONLY $60 NIKE WHAT?! NIKE THAT COST $100? YOU (WATCH ME GET THEM FOR 40% OFF) YOU I'M A STUDENT AND NIKE'S POLICY GIVE STUDENTS 40% OFF NIKE REALLY? YOU IT'S EASY YOU JUST GOOGLE NIKE STUDENT BEANS YOU (WATCH ME GET THEM FOR 40% OFF) YOU FOR 40% OFF AT NIKE NIKE YOU'RE RIGHT WHO SHOWED YOU THIS? YOU THAT'S WHY I FOLLOW HIM

Transcript

Nike does not want you to know this secret. Can I get those shoes for only $60? Nike, what?! That cost $100? Are you crazy? That cost $100? Oh yeah, watch me get them for 40% off. I'm a student and Nike's policy give students 40% off. Nike, really? How? Oh, it's easy. Just Google Nike student beans. And click on the first link. Then select get discount and just verify that you're a student for 40% off at Nike. Wow. Nike, you're right. Who showed you this? That's why I follow him.