day in the life

@itsnathalie.pham

27.3K followers · usually 1.2K views a post

Views

9.1K

Likes

977

Comments

13

Shares

7

Why it worked

The video likely performed well due to its relatable 'day in the life' format, showcasing a young professional balancing a demanding career in fintech sales with content creation. The aspirational elements, such as the city views and organized workspace, combined with the authentic portrayal of daily tasks, likely resonated with viewers interested in similar lifestyles or career paths.

Summary

This video follows a 27-year-old woman working in fintech sales and doing content creation. It shows her morning routine, commute, work at the office, lunch, and afternoon tasks.

Structure

1Morning routine: skincare, makeup, coffee
2Commute to the office
3Workday: checking the market, prepping leads, filming
4Lunch break with a view
5Afternoon work: prospecting and call prep
6Outfit check

Product placement

The video shows various products and brands incidentally, such as a makeup bag with brushes, an espresso machine, a water bottle, and computer monitors displaying market data. A specific skincare product is briefly held up at the beginning. None of these are explicitly promoted or central to the video's narrative.

On-screen text

day in the life as a 27yo working in fintech sales, doing content 7am skincare and makeup 7:35am packed my lunch and make coffee 7:45am lets go 8:25am get to the office 8:30am lock in! check on the market today then prep some leads to call 12:15pm lunch time 3pm its been raining a lot i was just thinking my clothes were left outside 3pm prospecting and preps calls for tomorrow outfit checkkkk