@thephdstudent — 36x breakout

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Apple just sent me their entire 2026 product line!!

@thephdstudent

126.1K followers · usually 10.5K views a post

Views

324.8K

Likes

37.8K

Comments

246

1.4K

Promoted product

Applehttps://www.apple.com ↗

Why it worked

The video leverages a high-status 'unboxing' hook combined with a personal narrative that builds credibility and relatability, making the promotional content feel like a milestone in the creator's journey.

Summary

The creator unboxes a collection of Apple products, including laptops and peripherals, which she claims are from a 2026 product line. She reflects on her journey from starting her PhD to becoming a tech-focused content creator.

Structure

1Hook about receiving a new Apple product line
2Reflective story about her PhD journey
3Unboxing and showcasing various MacBooks
4Showcasing peripherals and displays
5Call to action for testing requests

Product placement

The video features various Apple products including MacBooks, Magic peripherals, and displays as the central focus of the unboxing.

Call to action

let me know what products you want me to test first

Original caption

By far one of the most surreal tech packages to date 🥹 & to think this entire page started from me sharing my PhD journey from week 1 to learning how to code and becoming tech obsessed… If people don’t get it yet, who cares. Start anyway 🫶🏽 🎀 tech details: MacBooks: 🔹 MacBook Neo: With 6-core CPU and 5-core GPU, 8GB, 512GB in Blush 🔹 14-inch MacBook Pro: Apple M5 chip 10‑core CPU, 10‑core GPU, 32GB, 4TB SSD in Silver 🔹 13-inch MacBook Air: Apple M5 chip with 10-core CPU and 10-core GPU, 16GB, 1TB in Starlight Studio Displays: 🔹 XDR 🔹Standard Glass� Peripherals: 🔹 Magic Trackpad 🔹 Magic Keyboard 🔹 Magic Mouse 💭 let me know what tech you want me to test first 🤗💕 (tysm Apple 🫶🏽) #Tech #techtok #apple #macbook #macbookneo