Performative tech bro backpack

@allenvert

143.6K followers · usually 40.1K views a post

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831.2K

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SoundTikTok sound · original sound - spergyson

Why it worked

The video taps into the popular 'Everyday Carry' (EDC) niche, which performs well due to its aesthetic appeal and the audience's curiosity about the tools used by professionals in specific industries.

Summary

The video showcases the contents of a backpack belonging to a software engineer, highlighting various tech-related items. It presents a curated collection of everyday carry essentials like a laptop, peripherals, and personal accessories.

Structure

1Introduction of the backpack
2Displaying wallet, keys, and badge
3Showing the laptop
4Highlighting journal and pen
5Revealing camera and toy
6Showing peripherals and headphones

On-screen text

Performative tech bro backpack Arcteryx Mantis 26 Wallet keys badge Macbook Pro 16in Journal + Muji pen Dotted ofc Film camera Debugging toy Peripherals Wired earphones + Sony XM4