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8.4Talking HeadPOV / Skit hookEducation
Hook
Backpack of a performative software engineer
@conniecodes
61.5K followers · usually 25.5K views a post
Views
214.9K
Likes
25.0K
Comments
87
Shares
800
Promoted product
Staff Engineer: Leadership beyond the management trackconniecodes.substack.com ↗
Why it worked
The video taps into the popular 'what's in my bag' trend, specifically tailored to a niche audience of software engineers. By showcasing a curated set of tools and a relevant book, it appeals to the audience's curiosity about the lifestyle and professional choices of their peers.
Summary
The video showcases the contents of a software engineer's backpack, including two MacBooks, an iPad with an Apple Pencil, an external trackpad, various earbuds, a keyboard, sunglasses, sunscreen, and a book titled "Staff Engineer: Leadership beyond the management track."
Structure
- 1Introduction of the backpack's contents
- 2Showcasing laptops and iPad
- 3Displaying accessories like trackpad and keyboard
- 4Highlighting audio devices
- 5Featuring personal items like sunglasses and sunscreen
- 6Focusing on the 'Staff Engineer' book
Product placement
Original caption
What is in my bag software eng edition inspired by javiercunat on ig #Tech #compsci #cs #softwareengineer #techbro
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