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I bring in $192K/month negotiating car deals for strangers

@cnbcmakeit

353.9K followers · usually 10.1K views a post

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201.8K

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15.5K

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Promoted product

Delivrdhttps://smartlink.bio/t/cnbcmakeit ↗

Why it worked

The video uses high-transparency financial storytelling, which builds immense trust and authority for a service-based business, making the pitch feel like educational content.

Summary

The founder of Delivrd explains how his car negotiation service works and shares insights into the company's 2025 financial performance. He highlights the business model, revenue streams, and his approach to managing company expenses and hiring.

Structure

1Founder introduces his car negotiation business
2Explains the value proposition of skipping the dealership
3Details the flat fee structure and revenue sources
4Shares 2025 financial data and operational expenses
5Discusses hiring philosophy and company growth

Product placement

The video is a feature-style promotion for the founder's own company, Delivrd, explaining its service and business model.

On-screen text

I bring in $192K/month negotiating car deals for strangers my goal on reinventing the way we buy cars. Tomi Mikula Founder & CEO, Delivrd We skip the dealership while still getting you the deal We handle everything for you Delivrd charges $1,000 to negotiate car deals In 2025, the business also made money from social media ad revenue and brand deals Delivrd negotiates all its deals over the phone Mikula says it closed 2,300 deals in 2025 and its average savings per deal is about $6,300 Delivrd 2025 profit & loss Delivrd's gross revenue, the very large majority ended up coming from negotiating car deals. Mikula says Delivrd's top expenses in 2025 were payroll, software, legal and accounting In 2025, he paid himself $186,000 from Delivrd Anytime we hire somebody, we try to have about a year's worth of salary set aside Delivrd currently has 15 employees

Original caption

In 2023, Tomislav Mikula started negotiating car deals for free for strangers he met on Reddit. He wanted to start a #business , but he needed to educate himself first. So he asked a question the car industry wasn’t asking: What would make you happy? Mikula closed about 50 deals before he took his first paying client. Three years later, his #company , Delivrd, charges a flat $1,000 fee to negotiate a #car purchase for anyone who does not want to walk into a dealership. Delivrd has closed over 3,000 deals, and brought in $2.3 million in revenue last year. It’s on pace for more than $3 million this year and has 15 employees, all remote. See how he built his business into what it is today at the link in bio.