This is what a day in my life looks like as a 21 year old cookie business owner getting ready for another sold out weekend

@caitscookiess

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Selling · Other Product

Cait's Cookies Small Business Bundle

Why it worked

The video provides a behind-the-scenes look at a successful home bakery, offering practical tips and inspiration for other aspiring bakers. The creator's relatable "day in the life" format and clear call to action for her business guides likely resonated with the target audience.

Summary

A home baker documents her process of making and preparing a large batch of cookies for pre-orders. She explains her system for managing orders, browning butter, and hand-mixing dough, and promotes her small business bundle for aspiring bakers.

Structure

1Making cookie dough
2Preparing for pre-orders
3Baking and finishing cookies
4Packaging and organizing
5Promoting small business guides

Product placement

Cait's Cookies (ACTS - the business name, visible on apron and in graphics, the entire video is about this business and its products. Removing it would change the context of the video.)

Call to action

comment SYSTEM for my home baker guides to start, manage and sell out while being in school or work

Original caption

day 1 of 3 prep days complete👩‍🍳 if you’re a home baker wanting to start selling, take more orders, sell out consistently, and only bake once a week, it all starts with having a system. my ✨3 day prep system & pre orde form template✨ is exactly how i run my cookie business from home while being full-time in school. take pre orders. dough day. bake day. pickup day. comment “SYSTEM” if you’re ready to start taking your baking business seriously and i’ll send you the full breakdown. #cookiebusiness #baking #bakingbusiness #homebakers #bakeryowner

More from @caitscookiess

Their other posts in the index, biggest breakout first.

On-screen text

a day in as a 21 year old cookie business owner getting ready for another sold out weekend a lot of how I'm possibly sold out before but it's all because my home bakery only takes pre orders this just means are paid for and once I reach my baking limit which is 500 I don't accept any new orders until next week my day technically began when I started browning butter for recipe this brown butter has become such a favorite with my customers telling me a difference the this week being turned into three different flavors Kinder White Chocolate Macadamia and my best seller Classic chocolate now it's officially and it's 9:00 AM all the butter has come down to room temperature don't already know I've been hand because I started realizing that using my stand mixer 10 different times batch too long so hand mixing I'm able to quadruple my original and make 70 cookies in one another new best seller recently is my tiramisu know what it but tiramisu is flavors people always love not supposed to I absolutely baked like 6 of them and my family or 12 🤪 as a baker I'm constantly eating but for some reason anytime I make a new my family and I have never and suddenly we're eating a whole one thing about soft dough has to go for a couple so in the meantime I pack ahead of any prep work for tomorrow it's around 3 PM now dough is firm be rolled out I honestly just sit down and running can take a couple of hours I've also had Cait's Cookies Small Business Bundle HOW TO GROW YOUR BAKING DREAMS A Proven Method by Caitlyn Shim hello@caitscookies.com Contents comment SYSTEM for my home baker guides to start, manage and sell out while being in school or work 2 PRICING YOUR COOKIES 3 Google Form System 4 MENU SELECTION a full time that's why I put together my Cait's Cookies 4 in 1 Home Baker Bundle with the systems Cait's Cookies Home Baker Ingredient Planner Cait's Cookies Small Business Bundle and that thousands of other home sell out their own businesses just comment system them over to.

Transcript

This is what a day in my life looks like as a 21 year old cookie business owner getting ready for another sold out weekend. A lot of you are wondering how I'm possibly sold out before, but it's all because my home bakery only takes pre orders. This just means all my orders are paid for ahead of time. And once I reach my baking limit, which is 500, I don't accept any new orders until next week. My day technically began when I started browning butter for a recipe. This brown butter has become such a favorite with my customers, telling me a difference the this week. Being turned into three different flavors: Kinder White Chocolate, Macadamia and my best seller, Classic chocolate. Now it's officially 9:00 AM. All the butter has come down to room temperature. If you guys don't already know, I've been hand mixing all my dough because I started realizing that using my stand mixer 10 different times for the same batch took too long. So now that I'm hand mixing, I'm able to quadruple my original recipe and make 70 cookies in one batch. Another new best seller recently is my Tiramisu. I don't know what it is, but Tiramisu is just one of those flavors people always love. I absolutely baked like 6 of them for me and my family or 12 🤪. As a baker, I'm constantly eating my own cookies, but for some reason anytime I make a new recipe, it's like my family and I have never had a cookie before and suddenly we're eating a whole. One thing about really soft dough is that it has to go into the fridge for a couple of hours so in the meantime, I pack ahead of any prep work for tomorrow. It's around 3 PM now and all the dough is firm and ready to be rolled out. I honestly just sit down and have a show running because rolling dough can take a couple of hours. I've also had so many home bakers asking me for my best tips on how I was able to start, manage and sell out while being a full-time student. That's why I put together my Cait's Cookies 4 in 1 Home Baker Bundle with the systems, templates, I wish I had and that thousands of other home bakers have used to sell out their own businesses. So just comment SYSTEM and I'll send them over to.