Stop posting from the plus sign!

@pames.jawl

144.6K followers · usually 9.9K views a post

Views

14.7M

Likes

297.6K

Comments

8.8K

Shares

21.2K

SoundTikTok sound · original sound - pames.jawl

Promoted product

Creator Search Insights

Why it worked

The video provides a clear, actionable strategy for TikTok growth by identifying a specific tool and a method ('Content Gap') that addresses a common creator pain point (lack of visibility). The advice is presented as a 'secret' or 'better way' compared to common, less effective methods.

Summary

The creator advises against using the standard posting method on TikTok and instead recommends using the 'Creator Search Insights' tool. This tool helps identify high-demand, low-competition topics within a user's niche, enabling them to create content that is more likely to be discovered and go viral.

Structure

1Stop posting from the plus sign.
2Use Creator Search Insights instead.
3Understand the Content Gap.
4Find a niche topic with high demand and low competition.
5Create multiple videos on that topic.
6Post directly from Creator Search.

Product placement

TikTok: This is the platform where the video is posted and where the creator is giving advice. It is a substrate. Removing it would change the video's context entirely. Creator Search Insights: This is a tool within TikTok that the creator is recommending. It is used to find topics and content ideas. It acts as a subject. Removing it would change the video's core message.

Original caption

Stop posting from the plus sign.. Instead use Creator Search Insights to get pushed to the FYP #creatorsearchinsights #creatorinsights #tiktokgrowth #creatortips #creatoradvice

More from @pames.jawl

Call to action

Save this video for later and follow me for daily TikTok tips.

On-screen text

Stop posting from the plus sign! USE CREATOR SEARCH INSIGHTS. This free tool that TIKTOK HAS GIVEN AND IT'S SO SIMPLE TO USE. I'll tell you the Creator Search Insights DO IT, LIKE AND SAVE THIS VIDEO FOR LATER AND FOLLOW ME FOR DAILY TIKTOK TIPS. WHAT YOU WANNA DO. TYPE CREATOR SEARCH INSIGHTS INTO THE SEARCH BAR. WHEN YOU GET IN THERE, HIT THAT SAYS VIEW. TO TAKE YOU INTO CREATOR SEARCH. AND SITES. DO NOT GO TO TRENDING. TRENDING IS OVER SATURATED. TO POST IN TRENDING, GO TO THE Content Gap THE CONTENT GAP IS WHERE YOU'RE GOING TO FIND TOPICS THAT TIKTOK NEEDS CONTENT ON, BUT THEY DON'T HAVE ENOUGH. HIGH DEMAND, LOW COMPETITION. YOU WANNA BE. FIND A TOPIC THAT IS IN YOUR NICHE WITH A HIGH BLUE NUMBER BESIDE IT AND START MAKING VIDEOS ON THAT TOPIC. DO ONE. DO AT LEAST 10 OR 20 ON THAT SAME TOPIC. YOU POST STRAIGHT FROM CREATOR SEARCH AND SITES. DON'T LEAVE AND GO POST. THIS MAKE SEARCHABLE CONTENT WHERE PEOPLE'S GONNA FIND YOUR VIDEOS THROUGH SEARCH. AND GO VIRAL. IN 2026, AND USE THESE TOOLS THAT TIKTOK'S GIVEN US TO USE.

Transcript

Stop posting from that plus sign. Stop posting from the plus sign! If you wanna go viral, if you wanna grow your account, stop posting from the plus sign and do this instead. Use Creator Search Insights. This is a free tool that TikTok has given and it's so simple to use. I'll tell you the right way to do it. But before I do, like and save this video for later and follow me for daily TikTok tips. What you wanna do. Type Creator Search Insights into the search bar. When you get in there, hit that says view. To take you into Creator Search and sites. Do not go to trending. Trending is oversaturated. To post in trending, go to the Content Gap. The Content Gap is where you're going to find topics that TikTok needs content on, but they don't have enough. High demand, low competition. You wanna be. Find a topic that is in your niche with a high blue number beside it and start making videos on that topic. Don't just do one. Do at least 10 or 20 on that same topic. You post straight from Creator Search and sites. Don't leave and go post. This make searchable content where people's gonna find your videos through search. And go viral. In 2026, and use these tools that TikTok's given us to use.