The creator's vulnerability and relatable struggle with balancing personal expression and business content on social media likely resonated with viewers. The "secret account" narrative creates intrigue and a sense of shared discovery.
Summary
The creator discusses starting a new, secret TikTok account to express her authentic self and share content unrelated to her e-commerce business or motherhood. She finds this new approach more fulfilling and less restrictive, allowing her to share her interests without fear of judgment.
Structure
1Introduction of a new secret TikTok account
2Explanation of why the new account was created (personal expression)
3Contrast with previous content (e-commerce, motherhood)
Original caption
My Secret TikTok now has 2500 followers hehehe if you are one hiiii 👋 🤫 #chitchat
More from @emlucin
More breakout videos from this creator.
4Demonstration of preparing a snack (avocado on rice cakes)
5Discussion of the success and freedom of the new account
6Tip of the day: start a new account if you feel limited
Product placement
Napoleon Wear (acts: sells clothing, creator is the owner and promotes it, removing it would change the video's context) | Salt & Vinegar Rice Cakes (appears: shown as food item, removing it would not change the video's context)
On-screen text
My Secret TikTok now has 2500 followers hehehe if you are one hiiii 👋 🤫 #chitchat
Transcript
I made a secret TikTok account and it's the best thing I've done in a really long time. I'm loving it so much because I feel like I haven't been able to be like 100% myself on this account almost ever. So when I first started this account, it was solely for the purpose of my e-commerce business. So all my videos will be like business tips and advice, like packing orders and stuff. To be honest, I miss that content. So when I first started this account, it was solely for the purpose of my e-commerce business. So all my videos will be like business tips and advice, like packing orders and stuff. To be honest, I miss that content since having a baby. And then I got engaged and I started documenting my engagement and my wedding planning and I started doing lots more vlogs, like travel vlogs and just day-to-day life and stuff like that. But since I fell pregnant, I feel like the channel has been like the least me it's ever been. It's still very me, but it's very me and Scarlett as a collective. And I personally love and adore filming my mom content. But I don't know if other people enjoy consuming it as much as I do. So I feel like there's a big bit of my creative juices that aren't getting out. And I'm not filming the business content. So I feel like yeah, this has just been a creative, not blocked, just like an inability to share my creative side because of limitations. So I'm going to start another one. I've got three actually. These are my favorite by the way. The Salt & Vinegar ones. So I'm going to start another TikTok account. It's super super fun and it's super super sacred and I love that barely anyone has found it yet. And I feel like I can express my 100% self over there because no one's watching. And I reckon my key to success on this TikTok channel was that I was able to start it when no one was watching. And the new account is having really, really good success because I've just got no fear. Like no one's watching. But most of the videos on this account have 100,000 views. The channel's all about books, movies, TV shows, like celebrity gossip, and like the Sims, and it's just I feel like it's me talking my freaking weird words and stuff. A lot of the people and like that fellow me might have similar crossover. Oh my god, there's only enough for three. If I've got three actually. And they're all the same because it's me talking my own freaking weird words and stuff. So if you do find it, hit the plus button, but I ain't telling nobody because I'm having too much fun on my own, being a secret. The tip of the day, if you feel like your TikTok account and you aren't being able to express your true self because of some certain limitations, start another one. I've got three actually. And they're all the same because it's me talking my own weird words and stuff. So if you do find it, hit the plus button, but I ain't telling nobody because I'm having too much fun on my own, being a secret.
