HYGIENE TIP

@ebonyswope

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SoundTikTok sound · original sound - ebonyswope

Promoted product

SALT XO V-WASH

Why it worked

The video taps into a common knowledge gap regarding personal hygiene, offering a simple, actionable tip presented by a relatable creator. The product is integrated naturally as a solution to the problem discussed.

Summary

The creator shares a hygiene tip, demonstrating how to properly wash the outside of the vulva. They then introduce the Salt XO V-Wash as a product to use for this purpose.

Structure

1Washing hands with soap
2Demonstrating proper external washing technique
3Introducing Salt XO V-Wash
4Giving a thumbs up

Product placement

SALT XO V-WASH: ACTS - it is a feminine wash product that the creator uses to demonstrate proper hygiene. Removing it would change the video's demonstration. It is the subject of the video.

On-screen text

Original caption

Just a tip for your shower routine! #showerroutine #hygiene #hygieneproducts #saltxo #feminine

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HYGIENE TIP

Transcript

You're only supposed to clean the outside, nothing should be going inside. And while you're adding, make sure you get the back too. There was a video of a girl saying people weren't taught simple things like how to wash up. No judgment for me, so I'm here to put you onto the Salt XO V-wash. I'll have it linked in the orange card.