@el.tomboy — 62x breakout

Loading video…

Searching for Primary yellow smiley face stickers?

@el.tomboy

29.7K followers · usually 1.8K views a post

Views

101.8K

Likes

3.3K

Comments

Why it worked

The video taps into a relatable frustration of not being able to find a specific, niche item, using humor and a conversational tone to engage viewers. The shared experience of a shopping quest and the unexpected discovery on the washing machine add an element of surprise and relatability.

Summary

The creator and her daughter are on a quest to find primary yellow smiley face stickers, visiting Hobby Lobby and Staples without success. They eventually find a sticker on a washing machine, but it's not the right color.

Structure

1Searching for yellow smiley face stickers at Hobby Lobby
2Daughter's commentary on sticker options
3Moving to Staples, still no luck
4Finding a sticker on a washing machine
5Realizing it's the wrong color
6Concluding the search is unsuccessful

Product placement

Hobby Lobby: APPEARS - a store name visible on signage. Removing it would not change what happens in the video. Staples: APPEARS - a store name visible on signage. Removing it would not change what happens in the video. Huggies: APPEARS - a brand of diapers visible on packaging. Removing it would not change what happens in the video.

On-screen text

Searching for Primary yellow smiley face stickers? We're at Hobby Lobby and all I want is a true yellow smiley face sticker. *with my 14 year old For some normal yellow smiley face stickers. There's a whole pack of white volleyballs. Zoom in. What? I want primary colors. It's not. Okay, there's a. I don't sparkles. A pin too, but like sparkles. You're telling me in this whole store there's not there's not a primary colored yellow smiley face sticker. Teacher aisle. Oh, Oh, oh, Back in a different teacher aisle. Okay, look. teachers use those. Looked in like every aisle in the freaking store. And for those of you that are just gonna say, did you ask anybody? I'd rather die. Alright, last stop. Get the camera ready They have a potty time stickers. Oh, Sesame Street. does no one does no one use just smiley face stickers anymore? I am I am disappointed in They They don't have it here either. I must have had a pack because of a version that I want because there's one on the washing machine. Zoom in. Try. Focus. This is What I want but in yellow.

Original caption

It’s no wonder our nation is falling apart #smileyface #yellow