how it started...

The video uses a powerful visual metaphor of a "glow-up" or "then and now" narrative, contrasting the perceived traditional path of success (represented by established financial institutions) with the modern entrepreneurial journey (represented by tech startups and metrics). This resonates with a founder audience by highlighting ambition and growth.

The first slide shows a baby surrounded by logos of major financial institutions with the text "how it started...". The second slide shows a young person on a bike with various app logos and business metrics overlaid, with the text "how it's going". This juxtaposition implies a journey from traditional finance to modern tech entrepreneurship.

RBC: ACTS - a bank, its logo appears on a baby's onesie. Removing it would not change what happens in the video. McKinsey & Company: ACTS - a consulting firm, its logo appears on a baby's onesie. Removing it would not change what happens in the video. Goldman Sachs: ACTS - an investment bank, its logo appears on a baby's onesie. Removing it would not change what happens in the video. BCG: ACTS - a consulting firm, its logo appears on a baby's onesie. Removing it would not change what happens in the video. Morgan Stanley: ACTS - an investment bank, its logo appears on a baby's onesie. Removing it would not change what happens in the video. Evercore: ACTS - an investment bank, its logo appears on a baby's onesie. Removing it would not change what happens in the video. J.P.Morgan: ACTS - an investment bank, its logo appears on a baby's onesie. Removing it would not change what happens in the video. TikTok: APPEARS - a social media platform, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. App Store: ACTS - a digital distribution platform for mobile apps, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. Instagram: ACTS - a social media platform, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. AIoZ: ACTS - a company/product, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. (unidentified orange logo with a starburst): ACTS - a company/product, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. (unidentified orange 'Y' logo): ACTS - a company/product, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video. (unidentified blue logo with a cloud and lines): ACTS - a company/product, its logo appears on a sticker on a person's backpack. Removing it would not change what happens in the video.