how it started...

The video uses a powerful visual metaphor of a "glow-up" or "then and now" narrative, contrasting the perceived traditional path of success (represented by established financial institutions) with the modern entrepreneurial journey (represented by tech startups and metrics). This resonates with a founder audience by highlighting ambition and growth.

The first slide shows a baby surrounded by logos of major financial institutions with the text "how it started...". The second slide shows a young person on a bike with various app logos and business metrics overlaid, with the text "how it's going". This juxtaposition implies a journey from traditional finance to modern tech entrepreneurship.