I'm a 20-year-old from England about to revolutionise a billion-dollar industry.

@ashdeninprocess

2.3K followers · usually 1.1K views a post

Views

88.2K

Likes

2.3K

Comments

43

Shares

189

Selling · Mobile App

Ballrseen in 11 videos →https://joinballr.today ↗

Why it worked

The post effectively uses a common pain point for ambitious footballers (training alone) and presents a clear, actionable solution in the form of the BALLR app. The narrative of a young founder solving their own problem and achieving rapid early success is compelling and relatable, driving engagement.

Summary

A 20-year-old footballer identifies a gap in the market for ambitious players training alone and creates a mobile app called BALLR to connect them. The app allows users to find and join training sessions with other footballers nearby, and has seen significant sign-ups in its first week.

Structure

1Introduction: A young footballer aims to revolutionize a billion-dollar industry.
2Problem identification: Football has solutions for many aspects, but not for players training alone.
3The problem: Thousands of ambitious footballers train alone, lacking intensity and competition.
4Personal experience: The creator was one of these players and decided to build a solution.
5

Original caption

Im a 20yr old from England Revolutionising a Billion Pound Industry

More from @ashdeninprocess

Their other posts in the index, biggest breakout first.

Introducing BALLR: A real-world open lobby for footballers to find training partners.

6How it works: Drop a pin, set the session, pick the level, and others join.

7Early success: 300+ footballers signed up in 7 days with no budget or following.

8Call to action: Download BALLR and never train alone again.

Product placement

The video promotes the mobile app BALLR, which is presented as a solution for footballers who train alone. It shows screenshots of the app interface and explains its features.

Call to action

Download now - link in bio ⚡

On-screen text

01/10 READ THIS I'm a 20-year-old from England about to revolutionise a billion-dollar industry. No agency. No budget. No following. Just a problem nobody else had solved. 02/10 THINK ABOUT THIS Football has a fix for everything. Agents Strength coaches Social media managers Sports psychologists Every single problem in the game now has a solution. 03/10 EVERY PROBLEM SOLVED Except one. One thing the whole industry has left completely untouched. 04/10 THE PROBLEM Thousands of ambitious footballers. All training alone. In every city in England, players are doing the extra sessions - all chasing the exact same goal of going pro. And almost every one of them is doing it by themselves. 05/10 TRAINING ALONE MEANS No intensity. No accountability. No competition. Just you, a ball, and a pitch that should be full of players as hungry as you. 06/10 AND SO WAS I I was one of them. I train on a university campus packed with footballers - and yet there I was, training by myself, wondering why none of us could ever find each other. There was no solution to it. So I decided to build it. 07/10 SO I BUILT IT It's called BALLR A real-world open lobby for footballers. See who's training near you, right now - and go join them. Social media and football, merged into one. 08/10 HOW IT WORKS 1 Drop a pin Mark exactly where you're going to train. 2 Set the session When you're on, and what you're working on. 3 Pick the level Choose the calibre of footballer you want there. 4 They join you Every ambitious footballer nearby can see it and turn up. 09/10 ONE WEEK. NO BUDGET. NO FOLLOWING. 300 nearly footballers signed up in 7 days. Players I'd never met. From places I'd never been. All feeling the exact same thing. 10/10 BALLR YOUR MOVE Never train alone again. BALLR is out now - with 250+ footballers already on it, finding their next session. Download now - link in bio ⚡