Why it worked
The video likely performed well due to its satisfying visual ASMR-like cooking process, showcasing a unique and appealing dish preparation. The clear, step-by-step visual instructions without narration make it universally accessible and engaging.
Summary
The video shows the process of making a dish. Water is poured into a pot, followed by sugar and spices like cloves, cardamom, and star anise. Then, a creamy white powder, likely milk powder, is added and mixed in. The mixture is then rolled out, cut into strips, and further cut into smaller pieces, resembling fries or sticks. Finally, these pieces are arranged on a platter.