CONTROVERSIAL TATTOO TAKE #2

@tattme.app

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Why it worked

The video leverages a controversial take on a common practice (tattoo aftercare) to generate engagement. By directly addressing a specific demographic ('Black People') and challenging conventional advice, it sparks discussion and encourages sharing within that community.

Summary

The video argues against using antibacterial soap on new tattoos, claiming it ruins the skin's protective layer and kills beneficial bacteria. The creator suggests using moisturizing soaps like CeraVe or Dove, or even baby soap if it's safe for new skin.

Structure

1Introduction of controversial take
2Warning against antibacterial soap
3Explanation of why it's bad
4Recommendation of alternative soaps
5Final call to stop using antibacterial soap

Product placement

The video shows Dial antibacterial soap, CeraVe hydrating cleanser bar, Dove sensitive bar, and Johnson's baby wash, contrasting them with the recommended moisturizing soaps for tattoo aftercare. The creator's bio link promotes TattMe, a platform for finding tattoo artists and shops.

Original caption

Yall heard the man—STOP USING ANTIBACTERIAL SOAP ON YOUR TATTOOS @1UP Ink Tattoo Studio Dallas • • • #tattootiktok #healedtattoo #tattoohealing #antibacterialsoap #tattootips

More from @tattme.app

Their other posts in the index, biggest breakout first.

On-screen text

UP TattMe CONTROVERSIAL TATTOO TAKE #2 BLACK PEOPLE STOP USING ANTIBACTERIAL SOAP ON YALL TATTOOS MAN THAT S*** IS RUINING THE PROTECTIVE LAYER WOMEN WILL TELL YOU GOOD BACTERIA IN YOUR BODY THE WORD ANTIBACTERIAL MEANS ALL OF IT GOOD AND THE BAD YOU CAN USE CERAVE SOAP A MOISTURIZING SOAP YOU CAN USE DOVE SOAP A NUTRIENT MOISTURE SOAP IF ALL ELSE FAILS BABY SOAP FOR YOUR TATTOO IF IT'S SAFE ENOUGH FOR A NEW SKIN ON THE PLANET IT'S SAFE ENOUGH FOR YOUR TATTOO ANTIBACTERIAL SOAP BLACK PEOPLE LET GO OF THE GOLD BAR

Transcript

BLACK PEOPLE STOP USING ANTIBACTERIAL SOAP ON YALL TATTOOS MAN THAT SHIT IS RUINING THE PROTECTIVE LAYER OF YOUR SKIN WOMEN WILL TELL YOU GOOD BACTERIA IN YOUR BODY THE WORD ANTIBACTERIAL MEANS ALL OF IT GOOD AND THE BAD YOU CAN USE CERAVE SOAP A MOISTURIZING SOAP YOU CAN USE DOVE SOAP A NUTRIENT MOISTURE SOAP IF ALL ELSE FAILS USE BABY SOAP FOR YOUR TATTOO IF IT'S SAFE ENOUGH FOR A NEW SKIN ON THE PLANET IT'S SAFE ENOUGH FOR YOUR TATTOO STOP USING ANTIBACTERIAL SOAP BLACK PEOPLE LET GO OF THE GOLD BAR