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Tech Legends @Techlegends The Mother of Software Engineering, Margaret Hamilton, was laughed at by NASA for calling herself a software engineer.

@oddsontechnology

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Why it worked

The video leverages a compelling historical narrative about a pioneering woman in tech, highlighting a moment of initial doubt that was overcome by significant achievement. This underdog story, combined with the iconic context of the Apollo missions, creates a strong emotional connection and educational value.

Summary

This video tells the story of Margaret Hamilton, the "Mother of Software Engineering," who was initially laughed at by NASA for using the term. It highlights her crucial role in the Apollo program and the development of software engineering as a discipline.

Structure

1Introduction of Margaret Hamilton and the initial skepticism she faced.
2Visuals of the Apollo program and the context of early space missions.
3Hamilton's explanation of coining the term "software engineering."
4The significance of her work and the Apollo 11 mission.
5A critical software overload incident during the Apollo 11 mission.

Product placement

NASA (appears - it is a government agency, not a product being sold, and removing it would not change what happens in the video) Tech Legends (appears - it is a Twitter handle/page name, and removing it would not change what happens in the video) MAKERS (appears - it is a watermark/channel logo, and removing it would not change what happens in the video)

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Original caption

Follow us @techlegendshq to continue learning about tech history! NASA thought she was a joke. She helped invent software engineering and put a man on the Moon. Margaret Hamilton was one of the lead software engineers behind NASA’s Apollo program. At a time when software was often viewed as less important than hardware, she began using the term “software engineering” to describe her work. Many people thought the idea was ridiculous. She ignored them. Hamilton went on to lead development of the Apollo Guidance Computer software that helped astronauts reach the Moon. Today, software engineering is one of the most important fields in technology, powering everything from operating systems and video games to artificial intelligence and space exploration. Even the smartest organizations in the world can underestimate the next big thing. #engineering #space #programming #software #cis