@melefante6 — 1,056x breakout

Loading video…

2017: "Babe, I got a job at Google, it pays $100k/year"

@melefante6

897.2K followers · usually 1.7K views a post

Views

1.4M

Likes

35.3K

Comments

211

3.8K

Why it worked

The video taps into the common desire for financial independence and a better work-life balance, showcasing a relatable journey from dissatisfaction to success. The use of contrasting timelines and clear financial milestones makes the transformation compelling and aspirational.

Summary

The video contrasts the creator's past struggles with a corporate job in 2017 with their current success as Airbnb hosts and stay-at-home parents. It highlights their journey from dissatisfaction to financial freedom through strategic investment in rental properties.

Structure

1Struggling in a corporate job
2Investing in an Airbnb property
3Growing the rental business
4Achieving financial freedom and lifestyle change
5Encouraging others to build a way out of unhappy jobs

Product placement

Google: ACTS - it is the company the male creator got a job at. Removing it would change the narrative. Blue Moon: APPEARS - it is a brand of beer shown in a can. Removing it would not change the narrative. Paulaner: APPEARS - it is a brand of beer shown on banners in a tent. Removing it would not change the narrative. AirDNA: ACTS - it is a website used to check revenue potential for homes. Removing it would change the narrative as the creator used it for research. Airbnb: ACTS - it is a platform used for rentals. Removing it would change the narrative as the creator discusses bookings and revenue generated from it.

On-screen text

2017: "Babe, I got a job at Google, it pays $100k/year" 2017: "Are you serious? I'm so proud of you honey!" 2017: "We'd have to move to Austin though..." 2017: "That's fine, I'll move with you" 2019: "Babe, I don't think this is working out anymore..." 2019: "What do you mean honey, what's wrong?" 2019: "I'm exhausted, I can't keep working 40-60 hour weeks. I barely see you..." 2019: "I know, but you dreamed of a job like this... I'm sure you'll feel better soon" 2019: "I'm not sure babe, corporate sales isn't what I thought it would be..." 2019: "But we are about to buy a house, how will we pay the bills if you quit?" "I don't know yet..." "But I promise I'll find a way." 2019: "Babe, I found this house in Nashville we could buy for $495k..." "But honey we already have a home, why would we buy another?" "I checked AirDNA and similar homes in the area generate $6-8k/mo in revenue..." "I did the math, and after the mortgage we could net $2-5k/mo!!" "Okay babe. I trust you ❤️" 3 months later: "Babe, our Airbnb has over $10k in bookings this month!" "No way honey, that's incredible!" "I know it's not enough to quit, but if we repeat this a few times we could replace our jobs!" "And if we sell our retirement accounts & reinvest cash flow, we can already afford another two!" December 2020: "Babe, our 3 Airbnbs made $20,000 this month!" April 2021: "Our 4 Airbnbs made $30,000 this month! We can finally quit our jobs!" "I'm so happy we quit and went all in..." 2022: 6 rentals 2023: 7 rentals 2024: 9 rentals 2025: 10 rentals 2026: 14 rentals Today we're both stay at home parents for our 2 kids... Never give up on your future because of your current situation... If you're unhappy in your job, use your income to build a way out of it

Original caption

I genuinely thought I’d made it. But after years in corporate sales I was burnt out, barely saw my wife, and realized a nice salary doesn’t mean much if you’re miserable 40-60 hours a week. So we bought a house in Nashville for $495k and put it on Airbnb. That decision changed our lives forever. Today we own 14 rentals and get to be stay at home parents for our 2 kids. If you’re stuck in a job that drains you, use your income to build a way out. Don’t just save for retirement and hope it gets better. It’s definitely not easy. But I’d do it again if I had to. If you want to learn how to acquire your first Airbnb, DM me "START"