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4.3Talking HeadPOV / Skit hookEcommerce
Hook
POV: you come to the cheese store in your wedding dress
@cheesestorebeverlyhills
425.3K followers · usually 55.3K views a post
Views
232.6K
Likes
24.5K
Comments
73
Shares
424
Why it worked
The video leverages a unique and humorous premise (a bride in her wedding dress at a cheese store) combined with visually appealing food content. The creator's engaging personality and the unexpected nature of the situation likely contributed to its shareability and reach.
Summary
A cheese shop employee creates a special cheese board for a couple who just got married and came to the store in their wedding attire. The board includes various cheeses, charcuterie, bread, butter, and pepper jelly, presented to the couple at an outdoor table.
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Transcript, structure and on-screen text
5 beats, a 148-word transcript and 137 lines of on-screen text — the parts you need to write your own version.
Original caption
We love this, this amazing couple just got married and came straight to the store! You must enjoy some fine cheese meats and butter on your wedding day so we've got a board of parmigiano reggiano vacche bianco, st angel triple creme, Vallee d'Aspe sheeps milk, Pata Negra de Bellota, some maison bordier butter, and even a bit of pepper jelly from none other than Dario Cecchini! cheers #beverlyhills #cheesestoreofbeverlyhills #cheesestore #cheesetok
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