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Hook
A new SEO tactic people are doing is they're making pages with Reddit in the URL slug, Reddit in the page title, Reddit in the H1.
@build_in_public
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Why it worked
The video provides high-value, actionable industry insight that feels like a 'secret' or 'hack,' which encourages viewers to save and share the content.
Summary
The creator explains a new SEO strategy where websites target long-tail search queries that include the word 'Reddit' to influence AI search results. He credits SEO expert David Quaid for identifying this tactic.
Structure
- 1Introduce the SEO tactic
- 2Explain how LLMs search for Reddit
- 3Describe how SEOs exploit this behavior
- 4Explain the impact on AI output
- 5Credit the source
On-screen text
A new SEO tactic people are doing is they're making pages with Reddit in the URL slug, Reddit in the page title, Reddit in the H1.
They are literally targeting the long searches that ChatGPT or other LLMs do which contain Reddit.
Large language models will do searches that have the word Reddit in them.
But the large language models won't search the site Reddit, they will just search Google for searches plus the word Reddit.
So SEOs target these exact searches.
Then of course, a bunch of Reddit results will come up, but their results come up as well, then they can influence the output from large language models.
Crazy tactic, credit to the legendary SEO David Quaid for sharing this.
Original caption
A new SEO tactic people are doing is they're making pages with “Reddit” in the URL slug, “Reddit” in the page title, “Reddit” in the H1… They are literally targeting the long searches that ChatGPT or other LLMs do which contain “Reddit.” Large language models will do searches that have the word “Reddit” in them. But the large language models won't search the site Reddit, they will just search Google for searches plus the word “Reddit.” So SEOs target these exact searches. Then of course, a bunch of Reddit results will come up, but their results come up as well, then they can influence the output from large language models. Crazy tactic, credit to the legendary SEO David Quaid for sharing this. #generativeengineoptimization #answerengineoptimization #searchengineoptimization #seo
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