SHEIN SUMM

@sarasimone101

124.7K followers · usually 29.1K views a post

Views

128.1K

Likes

17.3K

Comments

88

Shares

576

SoundTikTok sound · original sound - getithowyouliveitt

Promoted product

Sheinshein.com

Exclusive discounts and the latest trends at SHEIN — Women's Dresses, Tops, Bottoms, Shoes, Plus Size and more. ✓ Free Shipping ✓ App only. 15% Off With No Min.+✓Easy returns ✓ New Arrivals Dropped Daily ✓

59 videos47 creators

Why it worked

The video likely performed well due to its relatable "haul" format, showcasing trendy summer clothing from a popular fast-fashion brand. The use of on-screen text and quick outfit changes caters to short-form video consumption.

Summary

The video is a clothing haul from SHEIN, showcasing various summer outfits. The creator models several tops and then shows a pair of brown flip-flops.

Structure

1Introduction with SHEIN branding
2Creator holding a stack of clothes
3Trying on different tops
4

Original caption

Such cute finds 🎀 all outfits 🔗 in my bio | discount code : ( SUsarasimone101472 ) @SHEIN @SHEIN US [ZKH84] and use coupon code[SUsarasimone101472]to enjoy Up to 90% off! #SHEINSummerSale #SHEINsaveinstyle #sheinpartner #summeroutfits #tryonhaul

More from @sarasimone101

Product placement

SHEIN (clothing retailer) ACTS - the video showcases clothing from SHEIN, implying it is the source of the items. Removing it would change the context of the haul. SHEIN US (clothing retailer) ACTS - same as SHEIN.