pov: you're a crm admin so you see everything going on at your company... including the last time the Execs logged into Salesforce 😳😳

@crmbestie

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SoundTikTok sound · original sound - landontalks

Promoted product

Salesforce

Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and agents drive success together through a unified AI, data, and Customer 360 platform.

4 videos3 creators

Why it worked

The video taps into relatable workplace humor for those in administrative or tech roles, using a specific, common software (Salesforce) to create a humorous scenario about executive engagement.

Summary

A CRM admin humorously points out how infrequently executives log into Salesforce, highlighting a login record from 2021. The video uses this observation to poke fun at corporate culture and the perceived disconnect between executives and the tools they oversee.

Structure

1Introduction of POV as a CRM admin
2Observation of executive login activity
3Highlighting a login from 2021
4

Original caption

Oooohhh you haven’t logged into Salesforce since 2021? It’s ok, I won’t tell anyone 😭🤐 #Salesforce #salesforceadmin #crm #corporatehumor #saleshumor

More from @crmbestie

Product placement

Salesforce: it ACTS as a CRM system where user login activity is tracked. Removing it would change the video's entire premise and humor. Salesforce is the subject of the video.