POV: Your company spends $2 million a year on Salesforce

@tiktoks_older_brother

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Promoted product

Salesforce

Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and agents drive success together through a unified AI, data, and Customer 360 platform.

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Why it worked

The video uses a relatable pain point (high software costs) and humor to engage viewers. The "POV" format and the contrast between the perceived complexity of Salesforce and the simplicity of Google Sheets likely resonated with a business-oriented audience.

Summary

The video humorously highlights the high cost of Salesforce for a company, questioning why they spend so much on it when simpler alternatives like Google Sheets exist. The speaker suggests that while Salesforce is considered the "single source of truth," its complexity and cost might be unnecessary for basic data tracking.

Structure

1Questioning Salesforce cost
2Demonstrating basic Salesforce functionality
3Comparing Salesforce to Google Sheets

Original caption

Can’t wait for the Salesforce Renewal! #career #Tech #salesforce

More from @tiktoks_older_brother

Product placement

Salesforce: ACTS - it is a CRM software that stores company data and is used to track sales forecasts and numbers. Removing it would change the entire premise of the video. Google Sheets: ACTS - it is a spreadsheet software that the speaker suggests as an alternative to Salesforce for storing data. Removing it would change the outcome of the video.

On-screen text

POV: Your company spends $2 million a year on Salesforce HEY, CAN I SEE THE FORECAST OF THE QUARTER? YEAH, JUST OPEN UP SALESFORCE, AND BOOM, THERE IT IS. THAT'S LIKE, A LITTLE TOO MUCH. I HAVE NOT LOGGED INTO SALESFORCE IN A WHILE. EXPORT IT INTO THANKS. I COULD BUT LITERALLY EVERYTHING'S EVERY NUMBER YOU'LL SEE IN SALESFORCE WILL BE IN AND IT'LL ACTUALLY LOOK A LOT BETTER. I DON'T NEED ALL THOSE FANCY BELLS AND WHISTLES, OKAY? I JUST NEED TO SEE EVERYONE'S NUMBER CLEARLY. IN CELLS, IN ROWS, ON IT'S JUST SO SIMPLE. SO WHY SO MUCH MONEY ON SALES FORCE? WELL, WE ARE A SOFTWARE COMPANY, YOU KNOW, AND EVERYONE HAS SALES FORCE, I THINK. BUT IF YOU ONLY LOOK AT GOOGLE SHEETS AND YOU'RE EXPECTING PUT THEIR INFORMATION IN SALESFORCE, DO YOU THINK THEY'LL ACTUALLY DO THAT? I HAVE A WON'T USE SALESFORCE AND THEY'LL JUST USE GOOGLE SHEETS. NO. EVERYONE KNOWS SALESFORCE IS A SINGLE SOURCE OF TRUTH. IN SALES FORCE, IT NEVER HAPPENED. SO EVERYONE SHOULD JUST UPDATE SALES FORCE EVERY WEEK, RIGHT? YES AND NO.

Transcript

Hey, can I see the forecast of the quarter? Yeah, just open up Salesforce, and boom, there it is. That's like, a little too much. I have not logged into Salesforce in a while. Export it into Thanks. I could but literally everything's every number you'll see in Salesforce will be in and it'll actually look a lot better. I don't need all those fancy bells and whistles, okay? I just need to see everyone's number clearly. in cells, in rows, on it's just so simple. So why so much money on Salesforce? Well, we are a software company, you know, and everyone has Salesforce, I think. But if you only look at Google Sheets and you're expecting put their information in Salesforce, do you think they'll actually do that? I have a won't use Salesforce and they'll just use Google Sheets. No. Everyone knows Salesforce is a single source of truth. In Salesforce, it never happened. So everyone should just update Salesforce every week, right? Yes and no.