MOVING FROM MN TO LA

@shiningspov

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Сквиш Butterseen in 7 videos →

Why it worked

The video taps into the common anxieties and aspirations associated with moving to a new city and making new friends, making it relatable. The creator's vulnerability and excitement, combined with the introduction of a practical solution (the Butter app), create an engaging narrative.

Summary

The creator is moving from Minnesota to Los Angeles in two weeks and is worried about not having people to do activities with. She plans to use the app "Butter" to find people and make plans to explore her new city and make new friends.

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Original caption

as I document my journey moving to Los Angeles and navigating this new chapter, I really want to focus on trying new activities that I wouldn’t be able to do back home in Minnesota. since idk anyone in LA, I’ve been looking for ways to meet new people and this new app @Butter — the IRL app seems like the perfect way to make this happen! so excited to use it for my upcoming new life in LA :) #la #losangeles #moving #friends #makingfriends