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I wrote the entire code base,

@jonathanmsk

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Why it worked

The video uses a relatable, high-contrast character study that taps into common startup tropes, making it highly shareable among tech and business professionals.

Summary

A comedic skit features a single creator playing both a technical co-founder and a business co-founder, highlighting the stereotypical differences and tensions between the two roles in a startup. The video uses a split-screen format to contrast the CTO's technical workload with the CEO's focus on strategy and sales.

Structure

1Introduction of the two founder archetypes
2CTO lists technical responsibilities and burnout
3CEO describes vague strategic and sales activities
4Both founders admit to exaggerating or faking their contributions
5Conclusion highlighting the absurdity of their startup dynamic

On-screen text

I wrote the entire code base, Technical Founder (CTO) vs Business Founder (CEO)

Transcript

I wrote the entire code base, front end, back end, the app, the website, and the deployment. I fixed the bug at 3:00am. I fixed it again at 4:00am. I do the dev ops, the database, the security, and of course, I answer the support tickets. I also built the AI. Feature. Then I built a second AI. Feature that nobody asked for because my co founder promised it to a customer. I have not spoken to another human being in six weeks. I am the visionary. I handle strategy mostly. That's LinkedIn. I posted we are hiring 4 times this month. We're not hiring. It's just for engagement. I closed a huge deal last week by selling a feature that we don't even have yet. I closed another deal this week by selling a feature that's physically impossible. I have also told an investor that we're profitable. We have never even made a single dollar. I have never, ever seen the product. I don't even know what the product does. But the pitch deck is beautiful. I made the pitch deck. I mean, er, chat GPT did, but I prompted it. It's my contribution.