Part ✌️

The creator taps into the common desire for saving money and provides relatable examples of how she achieves this as a mom. The "listicle" format is easily digestible and encourages engagement through shared experiences and tips.

The creator shares a list of things she no longer spends money on as a mom, including audiobooks (which she gets for free via Libby), expensive jewelry, designer handbags, medical-grade skincare, and specialty monthly subscriptions. She explains that she has found cheaper alternatives or realized these items are not a priority for her spending.

Libby (app): used to listen to audiobooks for free. It ACTS as a free audiobook service. Removing it would change the content of the slide, as the creator would have to find a paid alternative or not listen to audiobooks. This is a substrate product, as the creator is not selling Libby, but rather discussing how she saves money by using it. Lululemon purse: a handbag that the creator purchased. It APPEARS as a personal item. Removing it would not change the content of the video, as it is only mentioned as an example of a splurge. Cerave (skincare brand): used for skincare. It ACTS as a skincare product. Removing it would change the content of the slide, as the creator would have to name a different skincare product or generalize. Walmart (retailer): used to purchase items. It ACTS as a retailer. Removing it would not change the content of the video, as it is only mentioned as an example of a cheaper alternative. Amazon (e-commerce platform): used to purchase items. It ACTS as an e-commerce platform. Removing it would not change the content of the video, as it is only mentioned as an example of a cheaper alternative.