YAY

@samanthataormina

683.5K followers · usually 195.4K views a post

Views

715.1K

Likes

68.9K

Comments

438

Shares

364

Promoted product

Charlotte Tilbury Exagger-Eyes Mascara

Why it worked

The video combines relatable content (getting ready for a trip, makeup application) with aspirational elements (a tropical vacation) and a sense of urgency (early morning flight). The creator's energetic and enthusiastic delivery, along with the use of popular beauty products, likely resonated with viewers.

Summary

The creator and a friend are getting ready for a trip to Aruba, applying makeup and discussing their travel plans. They are excited about the vacation and the makeup products they are using to achieve a

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Transcript, structure and on-screen text

5 beats, a 490-word transcript and 1 lines of on-screen text — the parts you need to write your own version.

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Original caption

GRWM with me and Mikayla for Aruba with my Goofy Goobs …. after 12 year long relationship ending I need a tropical vacay and mental reset. #goofygoober #grwmmakeup #newlysingle #girlstrip #arubavacation