Hack for beginner content creators to land brand deals

@ugcwithvan

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Why it worked

The video provides a clear, actionable strategy for aspiring content creators to leverage travel for brand deals, directly addressing a common pain point and offering a unique selling proposition by focusing on the visual aspect of content creation.

Summary

This video offers a hack for beginner content creators to land brand deals by leveraging travel collaborations. The creator explains how to use unique travel locations and visuals to pitch brands, demonstrating how this strategy has helped them secure deals with various companies.

Structure

1Introduction to travel collaborations for brand deals
2Explaining the need for credibility and unique visuals
3Pitching a trip's location and visuals to brands
4Highlighting past successful collaborations
5Emphasizing the importance of unique visuals for brands
6Concluding that trips provide a competitive edge

Original caption

Not so out of reach as you think but isn’t that life ❤️‍🔥 #ugc #travelugc #travelcontent #contentcreator

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Product placement

Base (ACTS - mentioned as a brand the creator has worked with, implying it's a product/service they use for content creation. Removing it would slightly change the creator's claimed experience, but not the core message of the video.) Canva (ACTS - mentioned as a brand the creator has worked with, implying it's a product/service they use for content creation. Removing it would slightly change the creator's claimed experience, but not the core message of the video.) Sandcloud (ACTS - mentioned as a brand the creator has worked with, implying it's a product/service they use for content creation. Removing it would slightly change the creator's claimed experience, but not the core message of the video.) dermatology (ACTS - mentioned as a brand the creator has worked with, implying it's a product/service they use for content creation. Removing it would slightly change the creator's claimed experience, but not the core message of the video.) Acure (ACTS - mentioned as a brand the creator has worked with, implying it's a product/service they use for content creation. Removing it would slightly change the creator's claimed experience, but not the core message of the video.)

On-screen text

Hack for beginner content creators to land brand deals I am going to Thailand soon for a travel collaboration. I'm gonna be working with brands while I'm there. I've already done a bunch of trips this year. Me and my friend Delaney, we do this as a part of our business now. But if I were a here's how I would use a trip to give you a leg up if you're wanting to get into travel collaborations and brand deals. When you're a beginner you need extra credibility or extra reason for why a brand should work with you. Most people see this as previous work, previous experience! credentials for how their content has performed in the past. You can pitch the location, the unique visuals and the vision to this brand. You pitch to them and you're like, hey, I'm going to this beautiful location, Thailand. Let's put your product against these beautiful visuals that you would not be able to get with any other creator. This is a unique opportunity. Literally give them a set the scene so it's so crystal clear in your pitch why this is a no brainer collaboration. On these trips, I have worked with Base, Canva, Sandcloud, dermatology, a Acure. All these brands want unique visuals because that is literally what meta will be prioritising. You've just gotta get that edge somehow and trips could very well be it for you.

Transcript

I am going to Thailand soon for a travel collaboration. I'm gonna be working with brands while I'm there. I've already done a bunch of trips this year. Me and my friend Delaney, we do this as a part of our business now. But if I were a here's how I would use a trip to give you a leg up if you're wanting to get into travel collaborations and brand deals. When you're a beginner you need extra credibility or extra reason for why a brand should work with you. Most people see this as previous work, previous experience! credentials for how their content has performed in the past. You can pitch the location, the unique visuals and the vision to this brand. You pitch to them and you're like, hey, I'm going to this beautiful location, Thailand. Let's put your product against these beautiful visuals that you would not be able to get with any other creator. This is a unique opportunity. Literally give them a set the scene so it's so crystal clear in your pitch why this is a no brainer collaboration. On these trips, I have worked with Base, Canva, Sandcloud, dermatology, a Acure. All these brands want unique visuals because that is literally what meta will be prioritising. You've just gotta get that edge somehow and trips could very well be it for you.