Japense tacos have landed in NYC

@madeebylexi

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SoundTikTok sound · Dancing On My Own

Promoted product

ON LAB

On Lab - Creative Cafe and Bistro | Online Order | New York | NY

3 videos3 creators

Why it worked

The video effectively uses visually appealing food and drink shots, combined with a positive and enthusiastic review, to entice viewers to try a new and unique culinary offering in a popular city.

Summary

This video showcases a new restaurant in NYC called ON LAB, which serves Japanese tacos and coffee. The creator tries two latte options and two types of tacos, praising the crunchiness of the taco shell and the freshness of the ingredients. The video concludes with a recommendation to visit the spot.

Structure

1Introduction of Japanese tacos in NYC
2Showcasing coffee and tacos
3Trying latte options
4Trying different taco flavors

Original caption

New Japanese taco and coffee spot has opened in nyc!! #sushitaco #nyc #nyceats #nycfoodie

More from @madeebylexi

Product placement

ON LAB (restaurant): ACTS - serves coffee and Japanese tacos. Removing it would change what happens in the video. ON LAB (logo on sign and cup): APPEARS - logo of the restaurant. Removing it would not change what happens in the video.

Call to action

checking this one out

On-screen text

Japense tacos have landed in NYC This spot just opened this week and right now they are serving coffee and these Japanese tacos during the day and a Bistro is coming soon at night. We tried two of their lattes and the Carmelo latte was my personal favorite. And for the matcha lovers they have two matcha latte options And now for these Japanese tacos. We tried the crab and the eel and I really loved both of them The taco shell is so crunchy and not soggy at all and everything tasted super fresh This spot is called ON LAB and I highly suggest checking this one out

Transcript

Japense tacos have landed in NYC This spot just opened this week and right now they are serving coffee and these Japanese tacos during the day and a Bistro is coming soon at night. We tried two of their lattes and the Carmelo latte was my personal favorite. And for the matcha lovers they have two matcha latte options And now for these Japanese tacos. We tried the crab and the eel and I really loved both of them The taco shell is so crunchy and not soggy at all and everything tasted super fresh This spot is called ON LAB and I highly suggest checking this one out