probably the dumbest thing i've ever bought on tiktok but i seriously use them for everything

The video likely worked because it taps into the relatable experience of impulse buying on TikTok and finding unexpected utility in those purchases. The creator's candid admission of the item being "dumb" yet essential creates intrigue and encourages viewers to watch and see what these mysterious gadgets are.

The creator is demonstrating various kitchen gadgets they use frequently, despite initially considering them a "dumb" purchase from TikTok. The video shows them frying chicken, assembling a sandwich, and frying churros, all while using tongs to handle the food.