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This Thai woman is trending in Owerri just because she cooks and sells Nigerian jollof rice. And people that have eaten it are saying it's delicious. But that's not my concern, right? There are things that she's doing right, that's making her get this publicity. And I'm going to be sharing with you five of them. So that you can also apply it to your business. And it doesn't matter the business you are doing. These things that she's doing right now will work. The first thing that she's doing is her naming. The name of the restaurant is 'Simple Nne'. And she went ahead and collected title. Why 'Oma one in Thailand'? Only that name alone will pick your interest. And as a business owner, it is very important that your customers know you for something. If they use your name and what you sell to form your nickname, better for you. Right now, I'm considering one nickname. Is in the business one, Nigeria. Anyway, it's left for you guys. I need one. Number two, she had multiple ways that she separated herself from other vendors. She's not just a mama put seller. And I am sure that there are many mama puts in Imsu Junction. But she separated herself not just by positioning herself as somebody from Thailand that cooks Nigerian jollof rice. But from her packaging. And the way she packages her jollof rice. Number three, I hear she's very, very friendly. People that have gone there and all the videos I've watched, I'm always commending her friendliness. So as a business owner, whoever that is relating or interfacing with your customers, that person has to be friendly. You don't want to keep somebody that they are frowning. You don't want to sell to somebody that they are frowning. You need to find guest. You need to understand it. That's what will differentiate you from every other person. Number four, she's very, very smart with positioning. Imsu Junction. Even her space. I think it's like a corridor. She didn't go and spend money and open one big shop and do fine fine branding like some of us. And then she also has flyers that she shares when you come. And whether she paid the influencers or not, she paid the influencers. That is positioning. Number five, she rode the waves of popularity. As the popularity is coming, she's riding it. If you just come to her business and eat from her, she will comment on your comment section. She thanks you for it. And let me tell you something, she has been consistent. She opened this shop since like, you know, last year. Knowledge is power. Only when it is used. I hope this knowledge that I've shared with you from 'Oma one in Thailand' will be used to your own advantage. Remember to suggest my own title in the comments. See you on the next one.